Item Zero is an international, multidisciplinary design studio that takes a highly visual approach to working with physical and digital media. We are passionate about communication and focus on making it as direct and effective as possible to maximise its connection with the desired audience.
Founder and lecturer Ruben R. Dias brings his love of type and makes typography a leading part of creating straightforward yet graphic communication. Each project is complemented by the participation of other design specialists, such as architects, photographers and computer engineers.
Since 2004 we have worked on publications, typefaces, identities, exhibitions and websites with renowned cultural and educational institutions, leading architects and businesses. These include ar.co-Centro de Arte e Comunicação Visual, Fundação Museu Berardo, Fundação EDP, Experimenta Design, Gonçalo Byrne Arquitectos, Aires Mateus Arquitectos, ACXT Arquitectos/IDOM Engenharia, Esphera Engenharia.
Our relationship with our clients is very much a partnership. We help you from the very start and support you throughout the entire process. We think visually to help you with your needs and priorities, combining aesthetics and functionality. A great solution must fulfil your business' needs and should be practical and have the desired impact on your customers.
Driven by design principles, we strive to turn your project into a business success that will have an impact on people. We also conduct workshops and give master classes on type and typography as a tool for visual communication.Rua João Saraiva